Polarizing Tweets Pay Off for Steak-umm

An episode of the Ecommerce Conversations podcast, hosted by Practical Ecommerce, titled "Polarizing Tweets Pay Off for Steak-umm" was published on August 12, 2022 and runs 36 minutes.

August 12, 2022 ·36m · Ecommerce Conversations

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Summary

Nathan Allebach began managing the Twitter account for Steak-umm, the food brand, in 2017. It had 1,000 followers. It's now over 200,000. He speaks with host Eric Bandholz in this week's episode, addressing social media branding, divisive content, and more.

Episode Description

Nathan Allebach began managing the Twitter account for Steak-umm, the food brand, in 2017. It had 1,000 followers. It's now over 200,000. He speaks with host Eric Bandholz in this week's episode, addressing social media branding, divisive content, and more.

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