Popular vs. Cool With Derek Thompson

Derek Thompson, senior editor of The Atlantic, tells Nerdette's Tricia Bobeda about his new book Hit Makers: The Science of Popularity in an Age of Distraction. He explains what makes Adele’s "Hello" and Drake’s "Hotline Bling" top hits and how Star Wars was almost totally unknown. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.