Porter’s Product Marketing Podcast Ep. 9 - Katie Miller (Developer Marketing)

from Marketing Pack Leaders · host joshwporter

In Episode 9, Katie shares invaluable insights on developer marketing, highlighting how it differs from traditional B2B or B2C approaches. Developers are highly skeptical and prefer peer validation and technical accuracy. Effective messaging needs to be solution-oriented and authentic, often relying on DevRel collaboration.

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This episode is 30 minutes long.

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This episode was published on March 25, 2025.

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