EPISODE · Dec 5, 2023 · 41 MIN
Powering loyalty points towards a DApp approach & interoperability with Cultos Global
from The UpstreamLife · host Vishal Krishna
In this interview with Pavan Govindan, the co-founder of Cultos Global, a Dubai based Web3 entity, theUpStreamLife discusses how brands can move their loyalty points from a centralised system to working in a decentralised system which use blockchains and tokens to offer interoperability of such points across brands and thereby retaining customers.02:04 - Cultos Global and its business05:53 - Working with brands.11:00 - Building the Web3 talent17:45 - Listing through an ICO and managing tokens20:00 - Scaling the business in the Middle East and Asia.27:00 - Incentivising the customer and the brand.30:00 - Expansion.35:00 - Impact of being an entrepreneur.Support the showThanks for Listening! Follow Us on Facebook, Instagram, Twitter, LinkedIn or Find us on YouTube
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What this episode covers
In this interview with Pavan Govindan, the co-founder of Cultos Global, a Dubai based Web3 entity, theUpStreamLife discusses how brands can move their loyalty points from a centralised system to working in a decentralised system which use blockchains and tokens to offer interoperability of such points across brands and thereby retaining customers. 02:04 - Cultos Global and its business 05:53 - Working with brands. 11:00 - Building the Web3 talent 17:45 - Listing through an ICO and managing t...
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Powering loyalty points towards a DApp approach & interoperability with Cultos Global
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