EPISODE · Dec 5, 2023 · 41 MIN
Powering loyalty points towards a DApp approach & interoperability with Cultos Global
from The UpstreamLife · host Vishal Krishna
In this interview with Pavan Govindan, the co-founder of Cultos Global, a Dubai based Web3 entity, theUpStreamLife discusses how brands can move their loyalty points from a centralised system to working in a decentralised system which use blockchains and tokens to offer interoperability of such points across brands and thereby retaining customers.02:04 - Cultos Global and its business05:53 - Working with brands.11:00 - Building the Web3 talent17:45 - Listing through an ICO and managing tokens20:00 - Scaling the business in the Middle East and Asia.27:00 - Incentivising the customer and the brand.30:00 - Expansion.35:00 - Impact of being an entrepreneur.Support the showThanks for Listening! Follow Us on Facebook, Instagram, Twitter, LinkedIn or Find us on YouTube
What this episode covers
In this interview with Pavan Govindan, the co-founder of Cultos Global, a Dubai based Web3 entity, theUpStreamLife discusses how brands can move their loyalty points from a centralised system to working in a decentralised system which use blockchains and tokens to offer interoperability of such points across brands and thereby retaining customers. 02:04 - Cultos Global and its business 05:53 - Working with brands. 11:00 - Building the Web3 talent 17:45 - Listing through an ICO and managing t...
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Powering loyalty points towards a DApp approach & interoperability with Cultos Global
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