PPC Origins - Emily Martin

from Getting Granular · host Chris Cesar, Emily Martin, Granular

Emily’s role at Granular (:54)How the show Friends shaped her career path (5:04)What the PPC landscape was when she started (8:06)What has changed since she started in the field (12:20)Attempt to predict the future of paid search (13:08)Discuss her approach to client strategy and communication (15:59)Importance of data-driven decisions (19:54)Her specialization in social media (22:22)What brought her to Granular (24:57)What she likes most about working here (26:56)

Episode metadata supplied by the publisher feed · Published Jan 22, 2021

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From Camp Director at the Y to Paid Media Manager at Granular, learn how Chandler Bing from Friends played a formative role in Emily Martin’s career path. Could this episode be any more interesting?

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PPC Origins - Emily Martin

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This episode was published on January 22, 2021.

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