PPWR 2025 & sustainable packaging: European policies explained by Hans (JRC European Commission)

In this episode, we talk to Hans Saveyn, Scientific Research Officer at the Joint Research Centre (JRC) of the European Commission, based in Seville, Spain. The JRC is the EU’s in-house independent scientific service, shaping evidence-based policy for a more sustainable future.Hans reveals how science, technology, and sustainability intersect in his work, from laying the foundations for EU environmental legislation to fostering collaboration between industry, NGOs, and policymakers. We explore the evolution of EU environmental policy, the rise of the circular economy, and the challenges of balancing food safety with sustainable packaging.Topics include:PPWR 2025 – The new Packaging & Packaging Waste Regulation and its impact on businesses.The Sevilla process – A unique consensus-building approach for practical legislation.AI & innovation in recycling and material design.The critical role of consumers in cutting food waste and reducing CO₂ emissions.