PPWR, rPP & Supply Chain Pressure | FlexPack.news with Max Haschke

The flexpack industry is facing major transformation:New regulations, increasing demands for recyclability, and economic pressure are colliding with new opportunities in innovation and marketing.In this episode of FlexPack.news, Max Haschke breaks down the latest developments and explains what they really mean for companies across the packaging value chain.🔍 Topics coveredFood-grade rPP:Recycled polypropylene reaches food-contact compliance – what this means for mono-material solutions and material availabilityPPWR & regulation:Why new requirements are now becoming real in day-to-day business and forcing companies to actDesign for Recycling (CEN standard):How standardization is reshaping packaging designMarket pressure & consolidation:Plant closures and rising costs as indicators of structural changePackaging as a marketing tool:Why packaging is becoming part of social media strategies🎯 Key takeawaysPackaging is shifting from a cost factor to a strategic leverRegulation is becoming more concrete and action-drivenNot every sustainability trend is industrially scalableSupply chain thinking is becoming critical for flexpack companies🎧 Who should listen?Decision-makers, developers, and sales professionals in the packaging industry—especially those working with flexible packaging.