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Jan 21, 2011 18 min

PR Agency Develops Social Crisis Media Simulation App

from On the Record...Online Hosted by Eric Schwartzman

Public relations agency Weber Shandwick, has developed a social media crisis management simulator called FireBell to provide crisis management training for in-house public relations and corporate communications staffers to avoid critical missteps in crisis management. In this podcast, Weber Shandwick VP of public relations Brooke Worden joins guest host Sandra Burrowes to give us a…

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PR Agency Develops Social Crisis Media Simulation App

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