PR & Personal branding
from Culturvator Conversations Hosted by Nadine AbdelGhaffar
Maha Abouelenein is a strategic communications expert and entrepreneur with over 30 years of experience. She is the CEO and Founder of Digital and Savvy, a global communications consulting firm with offices in the U.S. and UAE. Maha has guided communication transformations for global corporations, startups, governments, and high-profile individuals. Known for her ability to blend creative, strategic, and analytical skills, she emphasizes relationship-building and cultural relevance in storytelling. Raised in the U.S. to Egyptian parents, Maha bridges Western and Arab cultures, helping companies navigate the Middle Eastern market. She has worked with major tech firms like Google, Netflix, and Uber (Careem), and helped establish Weber Shandwick's presence in the Middle East. Her career also includes supporting major sports marketing programs and high-profile business deals, such as Egypt's largest IPO. Maha is a sought-after speaker on personal branding and storytelling, recognized among the most influential women in Dubai and the Middle East, as well as a PR industry leader in the U.S. She hosts the "Savvy Talk" podcast, where she discusses modern communications with industry leaders. Based in Minnesota, she enjoys tennis and lives with her dog Coco.
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