PR, Impact, and the Power of Visibility: Serial Entrepreneur Candice Smith on Navigating the Synergies of Data-Driven PR and Marketing for Business Growth

Candice Smith is a serial entrepreneur and the founder and CEO of French Press PR, a public relations firm that utilizes a unique data-informed, industry-agnostic approach to amplify mission driven organizations and social impact founders. Harvard-educated, Candice is a self-made PR expert and storyteller passionate about helping startups refine their brand story, build their PR strategy, and increase overall visibility. French Press PR is dedicated to helping entrepreneurs at every stage, by including a variety of offerings, from the HUSTLE program, a hybrid-DIY accelerator created with early-stage founders in mind, to the full-service ASCEND package for companies with 100+ employees. The agency's multi-pronged approach has resulted in thousands of client features with 25.5M+ estimated coverage views.