PR Newswire Presents: Building Media Relations in Technology

PR Newswire's Webinars are designed to provide communications professionals with practical information on how to effectively communicate with the media. Building Media Relations in Technology will give you the opportunity to interact directly with technology editors to gain insight on what they look for when covering stories to help you be more successful with your media outreach efforts. Panelists will be available for a Q&A session. The discussion will cover best practices for: » Effectively pitching technology publications » How to work with technology media » Achieving better and wider coverage The panel will also discuss emerging trends being covered in technology media including blogging, Web 2.0/social media, Mojo and other up-and-coming trends in the technology industry. Moderator Mike Mannino, Media Relations Manager, PR Newswire Panelist Edward J. Correia, Editor, Software Test & Performance