Practice by Numbers: $16.5M Dental SaaS, 24% EBITDA, Zero VC - Rohit Garg episode artwork

EPISODE · Jul 16, 2026 · 20 MIN

Practice by Numbers: $16.5M Dental SaaS, 24% EBITDA, Zero VC - Rohit Garg

from SaaS Interviews with CEOs, Startups, Founders · host Nathan Latka

How do you build a $16.5M vertical SaaS company with 24% EBITDA margins with zero paid acquisition, zero outside funding, and your wife as co-founder? Rohit Garg is the co-founder and CEO of Practice by Numbers, an all-in-one dental practice management platform serving 1,300 customers across 2,000 locations. He started building it in 2015 because his wife is a dentist and he was the one running SQL queries to answer her business questions. Today they are bootstrapped, profitable, and sitting on $2 billion in untouched payment GMV from their existing customer base. You'll learn: Why Rohit built the entire platform by sweat equity while working a full-time job at Philips Healthcare How Practice by Numbers went from $2M in 2021 to $16.5M in 2026 without spending a dollar on paid ads Why their customers generate almost 2x the national average in dental practice revenue — and why that drives retention without any loyalty program The $2 billion in payment GMV sitting in their system right now that they have not started converting yet Why Henry Schein and Patterson, who own the biggest competitors, simply cannot move fast enough to build what Practice by Numbers has built How 100% inbound word of mouth growth leads to 22 to 24% EBITDA margins at $12.5M in revenue The AI receptionist and agentic workflow roadmap that will let dental office managers run the entire practice without touching a screen What Rohit actually said when Nathan asked if he would sell for $180M all cash to the company that owns Dentrix Why COVID cut the company at its knees in 2020 and what it took to relaunch and 8x revenue in five years The vision for $100M in revenue within 10 years and why Rohit thinks it will happen faster than expected Connect: YouTube: youtube.com/@NathanLatkawatch Practice by Numbers: practicenumbers.com Founderpath: founderpath.com

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