Predicting and Preventing Revenue Impacting Mistakes episode artwork

EPISODE · Jun 23, 2025 · 32 MIN

Predicting and Preventing Revenue Impacting Mistakes

from The Sales Readiness Podcast™ · host The Sales Readiness Podcast

In this episode of The Sales Readiness Podcast, our host Ray Makela, Managing Director of Talent Development, is joined by Christina Brady, CEO and Co-Founder of Luster.ai to explore why traditional sales training often falls short and how a data-driven approach can transform outcomes. The two dive into how AI and predictive analytics are setting a new standard for sales effectiveness. Key Takeaways -Relying on lagging KPIs like quota attainment is no longer enough to drive performance.-Practical strategies for building a scalable, customized program that delivers measurable outcomes. -How to uncover skill gaps by using predictive proficiency measurement tools. Watch on YouTube: https://youtu.be/G7IQ0teTos0 Follow SBI on LinkedIn: https://www.linkedin.com/company/sbi-growth/Visit SBI's Website: https://sbigrowth.com

In this episode of The Sales Readiness Podcast, our host Ray Makela, Managing Director of Talent Development, is joined by Christina Brady, CEO and Co-Founder of Luster.ai to explore why traditional sales training often falls short and how a data-driven approach can transform outcomes. The two dive into how AI and predictive analytics are setting a new standard for sales effectiveness. Key Takeaways -Relying on lagging KPIs like quota attainment is no longer enough to drive performance.-Practical strategies for building a scalable, customized program that delivers measurable outcomes. -How to uncover skill gaps by using predictive proficiency measurement tools. Watch on YouTube: https://youtu.be/G7IQ0teTos0 Follow SBI on LinkedIn: https://www.linkedin.com/company/sbi-growth/Visit SBI's Website: https://sbigrowth.com

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Predicting and Preventing Revenue Impacting Mistakes

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This episode was published on June 23, 2025.

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In this episode of The Sales Readiness Podcast, our host Ray Makela, Managing Director of Talent Development, is joined by Christina Brady, CEO and Co-Founder of Luster.ai to explore why traditional sales training often falls short and how a...

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