Predicting the Future From the Fringe
from Who's Saving the Planet? Hosted by Planet Savers Org.
Sustainable marketing guru Suzanne Shelton pulls back the curtain on what preppers, extremists and anarchists reveal about what’s in store for a post-Covid world. With 29 years of experience, Mrs. Shelton's consulting firm is the industry leader in providing actionable advice to industries concerning sustainable marketing, consumer insights and strategic guidance. The Shelton Group recently released a report entitled "Seeing Into the Future: Leveraging fringe consumer insights to build a sustainable brand in a post-Covid world", which forms the backbone of what we dig into in this episode of Who's Saving the Planet. Come for the sustainable insights, stay for the advice on starting a company, navigating the choppy waters of entrepreneurship, and a prescription for how we can all do our part to save the planet.
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