Preisgespräch führen: Wie man spontan Preise nennt ohne ein Angebot zu machen

from Verkaufen an Geschäftskunden · host Stephan Heinrich

Das Ziel von Verkaufen ist, dass der Kunde eine Entscheidung fällt – und dazu ist es auch nötig, ein Preisgespräch zu führen.. Manchmal kann er die Kaufentscheidung sofort beim allerersten Kontakt fällen. Bei Geschäftskunden sind jedoch fast immer mehrere Schritte notwendig. Und wenn man es genau betrachtet, dann sind die einzelne Schritte zur letzten Kaufentscheidung auch kleine Entscheidungen – etwa für einen nächsten Termin, ein Vorprodukt, oder einen Testlauf. https://stephanheinrich.com/2022/01/10/preisgespraech/

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This episode was published on January 10, 2022.

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