President of 888 on Entering the Age of "Betting 2.0"

from Bloomberg Business of Sports · host Bloomberg

Hosts Michael Barr, Scarlet Fu and Damian Sassower are joined by the President of 888, Howard Mittman. 888 recently entered a partnership with Authentic Brands Group, which owns Sports Illustrated. Their goal is to reach a slightly older sports fan with their sports betting platform. It's part of a strategy that Mittman explains positions them to grow as the sports betting market in the US matures from "Betting 1.0" to "Betting 2.0". Mittman discuss that and more. See omnystudio.com/listener for privacy information.

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This episode was published on November 7, 2022.

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