EPISODE · Aug 11, 2025 · 17 MIN
Pricing Coaching Services with Confidence: Why You’re Worth More Than You Think
from OfferMojo™ Show | Online Marketing Strategies for Coaching and Expert Led Businesses · host Lori Young | Offer Strategist and Holistic Business Coach
What if your pricing wasn’t just about the numbers — but a reflection of your self-worth, your message, and the transformation you deliver?In this episode, I’m pulling back the curtain on how to price your coaching services with clarity and confidence, even in today’s challenging market. We’ll explore what’s really going on behind the scenes of the “pricing struggle” — from the shaky economy to the trust recession in the coaching industry — and why lowering your rates isn’t the answer.You’ll learn:● The three layers of confident pricing (and why mindset comes first)● How to build trust before the sale so your price feels like a natural yes● The hidden costs of undercharging — for you and your clientsIf you’ve ever felt nervous saying your price out loud or wondered if you should lower it to make the sale, this conversation will reframe how you think about value, money, and the work you do.🎧 Listen now The waitlist for the OfferMojo Squad is now open! You do not want to miss this amazing team of AI-Powered Offer Strategists designed to help you with every phase of the offer process: strategy, structure, messaging, ecosystems, and visibility.Meet the team here: https://www.onamissionbrands.com/offermojo-squad-waitlist Is your offer magnetic or muted by the noise? Find out with The Offer Pulse Check. In this free, 15-question quiz, we will measure your offer's foundation against the 5 vital signs of a strong offer. Get a pulse reading in each area, what it means for your offer, a picture of a strong offer pulse and a nudge toward which vital sign to strengthen first.Link to free quiz: https://www.onamissionbrands.com/offer-pulse-check Get a deep diagnostic of your offers using The Offer X-Ray - assess your offers across the 6 pillars of the entire offer lifecycle. Receive a personalized report that highlights your offer's strengths, weaknesses and action steps to optimize your offers for more sales. Link to The Offer X-Ray: https://www.onamissionbrands.com/offer-x-ray To learn more about how I can support your growth, visit www.onamissionbrands.com. Follow me on LinkedIn: https://www.linkedin.com/in/onamissionbrandsFollow me on Instagram: https://www.instagram.com/offer_magician/
What this episode covers
What if your pricing wasn’t just about the numbers — but a reflection of your self-worth, your message, and the transformation you deliver? In this episode, I’m pulling back the curtain on how to price your coaching services with clarity and confidence, even in today’s challenging market. We’ll explore what’s really going on behind the scenes of the “pricing struggle” — from the shaky economy to the trust recession in the coaching industry — and why lowering your rates isn’t the answer. You’l...
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Pricing Coaching Services with Confidence: Why You’re Worth More Than You Think
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