Pricing Strategy, Category Creation on Boss Talk #6 with Ben Horowitz and Ali Ghodsi episode artwork

EPISODE · Mar 18, 2021 · 57 MIN

Pricing Strategy, Category Creation on Boss Talk #6 with Ben Horowitz and Ali Ghodsi

from a16z Live · host a16z

Pricing has huge implications for market size. How do you know if the price isn't right? And when a customer says something is too expensive, what are they really telling you? Also on Boss Talk #6: creating a new category, how Ali learned to handle racism, and when to bet on your next product. Boss Talk is the Clubhouse show where a16z cofounder Ben Horowitz and Ali Ghodsi, the Founder/CEO of Databricks, discuss CEO stuff, leadership stuff, management stuff... boss stuff. Live every Tuesday 5-6pm on Clubhouse. 

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Pricing has huge implications for market size. How do you know if the price isn't right? And when a customer says something is too expensive, what are they really telling you? Also on Boss Talk #6: creating a new category, how Ali learned to handle racism, and when to bet on your next product.

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Pricing Strategy, Category Creation on Boss Talk #6 with Ben Horowitz and Ali Ghodsi

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