Pride & Purpose: The Welcome to Country Story | #107

In this episode of Add To Cart, we are joined by Jason Eades, CEO of Welcome To Country. Welcome To Country started as a marketplace to promote and sell Aboriginal and Torres Strait Islander experiences and tourism. However, over Covid they’ve evolved their business model to also be a marketplace for Aboriginal and Torres Strait Islander products including books, art, jewelry and food. In this episode, Jason shares how businesses like Kip & Co are developing meaningful and win win relationships with Aboriginal and Torres Strait islander businesses. He shares how their PayPal partnership came about and why he is hugely optimistic about the recognition and opportunities for Indigenous entrepreneurs. Links from the episodeWelcome to CountryWelcome to Country by Marcia LangtonBronwyn BancroftTraditional place names in mailing addressesGreen Ant GinShopify Plus & Incu (sponsored)Signet & Flora & Fauna (sponsored)Questions answered:How and why did Welcome to Country expand to sell products?How do you find new creators and retailers to join the marketplace?How can businesses best support Indigenous artists and producers?This episode was brought to you by…  Shopify PlusSignetAbout your co-host: Jason Eades from Welcome to CountryJason is CEO of Welcome to Country and brings a deep passion and experience in Indigenous affairs and is a proud Aboriginal man born and raised on Gunnai country in south-east Victoria. A highly skilled Senior Executive offering more than 15 years of senior management experience across the arts, tourism, native title, and strategic policy sectors within the not-for-profit, private and government industries. Results-focused and effectual leader with proven ability to manage multiple complex issues.You can contact Jason at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you!Thanks to our sponsors, ShopifySubscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community