EPISODE · Feb 23, 2026 · 20 MIN
Prime Central London: Where global trends meet property opportunities
from Family Business Stories · host PwC Switzerland
In this episode of our Family Office Podcast, Lisa Cornwell speaks with Hugh Obbard, founder of London-based advisory firm Obbard, which has helped global families navigate Prime Central London real estate for more than 30 years – a market that has long been a preferred destination for internationally mobile families seeking stability and long‑term value. They discuss how the market has shifted over the past decade – from tax changes and political uncertainty to new patterns of international mobility – and why these dynamics have created meaningful buying opportunities. The conversation explores the breadth of global demand, the appeal of London even for families who have moved abroad and who have traditionally viewed Prime Central London as a safe and familiar base, and the role that strategic refurbishment plays in creating long-term value. Hugh also shares practical insights into managing UK property from overseas and what “absentee ownership” really requires in today’s environment.
What this episode covers
In this episode of our Family Office Podcast, Lisa Cornwell speaks with Hugh Obbard, founder of London-based advisory firm Obbard, which has helped global families navigate Prime Central London real estate for more than 30 years – a market that has long been a preferred destination for internationally mobile families seeking stability and long term value. They discuss how the market has shifted over the past decade – from tax changes and political uncertainty to new patterns of international mobility – and why these dynamics have created meaningful buying opportunities. The conversation explores the breadth of global demand, the appeal of London even for families who have moved abroad and who have traditionally viewed Prime Central London as a safe and familiar base, and the role that strategic refurbishment plays in creating long-term value. Hugh also shares practical insights into managing UK property from overseas and what “absentee ownership” really requires in today’s environment.
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Prime Central London: Where global trends meet property opportunities
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