Primp Your Slide Vol. 3: Comparing Volume, Trend, + Growth in One Visualization

Today’s Primp Your Slide submission comes courtesy of Jennifer Yacenda of Starwood. She sent in a doozy of a viz; a dual axis bar / line chart showing the revenue monthly trend, growth and projected targets for four digital marketing channels. To view the companion video tutorial and resources for this episode, visit LeaPica.com/016. In This Episode, You’ll Learn: How to apply the P.I.C.A. methodology to create a viz that supports your insight How choosing the right chart type is crucial to understanding your data The in’s and out’s of using a small multiples chart to show trending between segments How to use color to strategically emphasize your big message How you can submit your own troublesome charts and sneaky slides for a free video podcast visualization renovation!