Principles of Service-Dominant Logic and Value Co-Creation [Episode-31]

An exploration of Service-Dominant Logic and value co-creation, highlighting how customer value is created through interaction, resource integration, and user experience. It also examines the use of deep learning models to predict customer lifetime value, demonstrating the importance of behavioral data for sustainable business growthFollow Business Talk 2.0 Podcast on spreaker, Spotify and Apple Podcasts for weekly insights on business, entrepreneurship, marketing, and growth.New episodes every week.