Priscilla and Nicholas Holland Talk Hubspot

“It’s never been easier to get started. There’s never been a time in all of business where there’s more things at your fingertips to help you be successful. But on the flip side, it’s also never been harder to scale, because competition is so fierce.” In this episode of Ponderings from the Perch, Priscilla talks with Nicholas Holland, GM/VP of Product at Hubspot. In case you don’t know, Hubspot is a Customer Relationship Management (CRM) solution for inbound or content marketing. Little Bird has been a Hubspot Certified Agency Partner for five years, and loves working with the platform. In this episode, Priscilla and Nick talk about content marketing, the access that businesses have to helpful content marketing tools, and the overall direction of the marketplace. Nicholas believes that good, helpful marketing is a quality-over-quantity endeavor, and that paid advertisements can be integrated in such a way that they are also compelling content. Listen to the whole episode, then read a few excellent blogs written by Nicholas here and here! Deets from the lightning round: Nicholas’s fave podcasts- 1. Ariel Helwanis MMA Show 2. Freakonomics Nicholas’s fave app - Google Keep Nicholas’s fave book, for its societal significance - Steven King’s The Stand Nicholas’s fave blog538 blog - “There’s nothing like it.” - https://fivethirtyeight.com/ There’s still time to sign up for the Badass Women Giveaway! Check all the goods and enter RIGHT HERE!