ProductionOne, launch of Principal AV Integration

Host Jeremy C. Park interviews cityCURRENT Memphis partner, Kiley Butler, Founder and CEO of ProductionOne and Principal AV Integration, who discusses how ProductionOne has evolved over the last 24 years and how the integration division has grown large enough to warrant its own identity and dedicated staff. Kiley details their approach to live event production with full service audio, video, lighting and staging services, and then how their focus on people and planning carry over to AV integration, emphasizing the importance of custom design work, having dedicated in-house designers, and creating seamless systems that work transparently behind the scenes. The conversation covers recent industry trends including immersive audio, advanced lighting capabilities, and video wall technology, with Kiley stressing the importance of matching the right technology to a client's specific needs rather than pursuing the latest features simply because they're available. Kiley stresses that the goal is to make all AV systems work transparently in the background, allowing events and spaces to be successful without drawing attention to the technology itself. Kiley and Jeremy discuss the importance of planning, skilled teams, and customized design in successful event and AV integration. Kiley emphasizes Principal AV Integration's advantage of having dedicated in-house designers who work directly with clients to create custom solutions, rather than relying on generic templates. The team's expertise in design, from power sequencing to data infrastructure, is highlighted as a key differentiator in delivering tailored results for clients. Kiley provides next steps for businesses interested in learning more about their services, including visiting their website at productionone.com or principalavi.com or contacting them at 901-881-2511.