Produkten alla snackar om. Veckans gäst: Jasmine Lundqvist, grundare Base of Sweden

På en marknad där kunden redan har miljoner produkter och varumärken att välja mellan, hur vet du att din idé och innovation kommer att kunna få en plats i kundens hjärta? Går det att veta att man träffat rätt innan lansering och hur mycket vågar man satsa på en enda produkt? I det här avsnittet av Bara Business pratar vi om hur du tar fram en produkt som kunder kommer att älska. Hur skapar man egentligen en hype som produkten senare också kan leva upp till? Veckans gäst: Jasmine Lundqvist, grundare Base of Sweden. Hosted on Acast. See acast.com/privacy for more information.

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Produkten alla snackar om. Veckans gäst: Jasmine Lundqvist, grundare Base of Sweden

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