Professor Sir John Curtice, Political Scientist: The Power of Storytelling in Politics

Join us as we step into a world where storytelling really can change the course of a nation. We're exploring the good, the bad and the gloriously messy of political storytelling, and there’s no one better to guide us than Professor Sir John Curtice. As a professor of Politics, political scientist and commentor, John has spent decades watching the stories that win, lose and shape elections. This is a conversation about power, persuasion, and what today’s business leaders can learn from the storytelling that has influenced nations.