Profiling YouTube, Apple's movie licensing strategy, and analysing churn behaviours in US customers

On this episode of The Amp Podcast, Senior Analyst Jaanika Juntson analyses YouTube's unique position in the entertainment market, Research Manager Rahul Patel looks at why Apple TV+'s recent licensing of 50 movies onto its service is a significant move for the streamer, and finally Research Manager Dan Monaghan discusses churn and resubscriber behaviours in US streaming subscribers.Production by Rory Gooderick.Follow Ampere Analysis on Twitter: @AmpereAnalysisSign up to The Amp weekly newsletter here Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published May 30, 2024

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Profiling YouTube, Apple's movie licensing strategy, and analysing churn behaviours in US customers

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