Profit First, Excuses Last: Real Talk with Mike Michalowicz | Jake & Gino Podcast

In this episode of the Jake and Gino Podcast, we're joined by Profit First author and serial entrepreneur Mike Michalowicz—the mind behind Clockwork, The Pumpkin Plan, and The Money Habit. Mike reveals why traditional financial thinking keeps most businesses broke, and how to flip the script with his game-changing Profit First framework.What You’ll Learn:Why “Revenue - Expenses = Profit” is brokenHow to reverse engineer profit with real estateThe behavioral psychology behind business financesWhy diversification may be hurting your businessWhen and how to sell your company the right wayWhy now is the best time to buy small businesses Visit https://www.MikeMotorbike.com for Mike’s books and resources.Subscribe for more insights on real estate investing, entrepreneurship, and wealth-building. Chapters:00:00:00 - Introduction  00:01:33 - What Profit First Really Means  00:04:01 - Profit Per Unit (PPU) Explained  00:10:36 - Scaling vs. Growing: What’s the Difference?  00:13:43 - When to Sell (and NOT Sell) Your Business  00:15:09 - The Power of a 4-Week Vacation for System Testing  00:21:49 - Why Now Is the Best Time to Buy Small Businesses  00:27:36 - Gino Wraps it Up  We're here to help create real estate entrepreneurs...  About Jake & Gino: Jake & Gino are multifamily investors, operators, and owners who have created a vertically integrated real estate company. They control over $350M in assets under management. Connect with Jake & Gino here --> https://jakeandgino.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.