“Profitable… But Broke? The Truth About Cash Flow, Clarity & Control in Business”

On paper… everything looks fine.Revenue is coming in.The business is “working.”So why does it still feel… hard?In this eye-opening episode, we sit down with Paul Sweeney—business advisor, Chartered Accountant, and host of The Business Behind Your Business—who helps owners uncover the truth behind their numbers.Because the real problem isn’t always profit…It’s clarity.Paul breaks down why so many businesses that look successful are actually struggling behind the scenes—with tight cash flow, unclear decisions, and total dependence on the owner.This conversation goes beyond accounting jargon and dives into what business owners really need to understand:How to take control of your cash flow (without complexity)Why “profit” doesn’t always mean financial stabilityHow to make better, clearer decisions with the numbers you already haveAnd how to build a business that works… without it relying on you for everythingIf you’ve ever felt like your business should be doing better than it is…or you’re tired of guessing your way through decisions…This episode will give you the clarity you didn’t know you were missing.