Profitable services to specialize in: 3 criteria for choosing the right one

Specializing is one of the best strategic moves you can make as a pro handyman if your goal is to make more money in less time. In this episode, I dive into how to choose the right services to specialize in. There are three criteria you want your specialty service to meet to eliminate unnecessary headwinds. This is especially important if you want to scale your business, but it's also valuable even if you never plan to hire a single employee.