ProfitCoach CEO Brad Johnson on Scaling, Selling, and Sharing the Win

In this episode, I’m joined by Brad Johnson, CEO of ProfitCoach and former GM of Sweyer Property Management.We discuss:(00:00:00) - Intro(00:01:52) - Bradley's journey in property management(00:05:04) - Lessons in leadership and personal growth(00:09:54) - The sale to Roam(00:19:54) - Sponsor - Rentvine(00:20:51) - Life post-sale(00:22:41) - Transition to profit coach(00:35:09) - Sponsor - Crane(00:39:42) - Identifying the right candidate for property management(00:42:24) - The importance of character and integrity(00:44:25) - Creating a sense of ownership in employees(00:46:20) - Innovative compensation strategies(00:50:24) - The value of hands-off leadership(01:00:59) - Profit coach services and future plans(01:04:38) - Live industry benchmarks and financial clarity(01:15:16) - Leveraging data and AI(01:17:29) - Conclusion and contact informationBrad shares how he took a 1,300-door PM company from 20% to 37% margins - all without equity, and without a background in single-family PM.We dig into what it really takes to find (or be) a #2 who operates like an owner, why Dave Sweyer hired Brad with no direct experience, and how a comp structure based entirely on profit margin changed everything.Learn more & connect with me here:⁠Crane⁠, the private community for property management business owners.⁠My Free PM Newsletter⁠⁠RL Property Management⁠ Learn more and connect with Brad here: ProfitCoachBrad on LinkedIn