EPISODE · Apr 17, 2025 · 9 MIN
Programmatic DSPs and Google Analytics | Jeff Swartz
from Simpli.fi
Jeff Swartz, CEO & Founder of Ethic Advertising Agency Jeff discusses his passion for geo-fencing and describes new AdTech he is developing to make it available to any size advertiser or agency. He talks about how to leverage different DSPs for different clients, and some of the issues that Google Analytics has with DSP data.
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Programmatic DSPs and Google Analytics | Jeff Swartz
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