Project Progress Updates: BTS of our Summer and Fall projects

Instead of the polished Meta ads and the seamless email sequences, get the real behind the scenes of our businesses over the summer: the good, the hard, and the realities of summers in our businesses.* Why Jessica is running Meta ads and why she feels she’s doing it wrong* How Meg has leaned into retainer work this summer and it’s been exactly what she needed* The soothing activities of repeatable, even some kind of boring work* Confronting business model realities (“it can be easy to sell or easy to deliver but it cannot be both”)* Meg’s fall challenge: Findable Everywhere (because even though how we search might be changing, the fundamentals of showing up in AI and SEO are even more critical). * Jessica’s summer program debrief, and how it went from 9 prompts to 6 videos, 30+ prompts, and 10 detailed resources.* Jessica’s fall, including the Define Your Foundations business building cohort and the book launch.Join us this Fall:* Findable Everywhere: A 5-Day Challenge to Show Up on Google, ChatGPT, And Wherever Your Dream Clients are Searching* Define Your Foundations: Escape the “Tactics Trap” and start building real business foundations.Connect with UsListen on SpotifyListen on Apple PodcastsConnect with Meg and JessicaMeg CaseboltJessica Lackey This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit aggressivelyhuman.substack.com