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Promozione dei libri online: Metadati, Social Media e Amazon Ads

EPISODE · Dec 7, 2023 · 1H 19M

Promozione dei libri online: Metadati, Social Media e Amazon Ads

from StreetLib Explore · host StreetLib Explore

Con Giuseppina Pascuzzo di StreetLib, Eugene Pitch, autore indipendente di thriller e di manuali sul self-publishing e fondatore del sito ScrivoFacile.com e Nicolò Trecci, direttore di case editrici e consulente aziendale esperto nella transizione digitale editoriale parliamo di promozione editoriale e posizionamento del libro online, partendo dall'importanza della digitalizzazione dei formati e dei processi per poi arrivare all'analisi degli strumenti e dei servizi oggi a disposizione di editori e autori indipendenti, come metadatazione, social media marketing e Amazon Ads.

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Promozione dei libri online: Metadati, Social Media e Amazon Ads

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