EPISODE · Nov 27, 2023 · 3 MIN
Prospect or Guest? Mastering the Podcast Pre-Interview
from Hard to Market · host Podcast Chef
Dive into the podcasting playbook with tips on conducting effective screening calls to find ideal guests and referral partners. Learn the secrets to teasing out your prospects' skills, ensuring a captivating episode, and turning initial conversations into powerful networking opportunities – all in 30 minutes or less!Key Points• Prep for the perfect guest• 15-30 min screening strategy• Discover guest potential• Identify engaging content• Screening call as networkingBest Quotes00:00 - 00:07 • "Podcasts are an awesome way to get in front of your prospects as well as your ideal referral partners."00:59 - 01:06 • "That gives you plenty of time to go into kind of what the show's gonna be about, what the typical audience for your podcast is."01:46 - 01:55 • "It should be a good discovery opportunity for you to probe the potential guest or prospect with what kind of information they have access to."02:23 - 02:31 • "Let's see if we can figure out ways to roll you into content. Maybe you can, you know, co-author a blog or something like that." Connect with our host, Brian Mattocks:LinkedInEmailSchedule a Free Podcast Consult
What this episode covers
Dive into the podcasting playbook with tips on conducting effective screening calls to find ideal guests and referral partners. Learn the secrets to teasing out your prospects' skills, ensuring a captivating episode, and turning initial conversations into powerful networking opportunities – all in 30 minutes or less!Key Points• Prep for the perfect guest• 15-30 min screening strategy• Discover guest potential• Identify engaging content• Screening call as networkingBest Quotes00:00 - 00:07 • "Podcasts are an awesome way to get in front of your prospects as well as your ideal referral partners."00:59 - 01:06 • "That gives you plenty of time to go into kind of what the show's gonna be about, what the typical audience for your podcast is."01:46 - 01:55 • "It should be a good discovery opportunity for you to probe the potential guest or prospect with what kind of information they have access to."02:23 - 02:31 • "Let's see if we can figure out ways to roll you into content. Maybe you can, you know, co-author a blog or something like that." Connect with our host, Brian Mattocks:LinkedInEmailSchedule a Free Podcast Consult
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Prospect or Guest? Mastering the Podcast Pre-Interview
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