"Protect & Leverage Your Intellectual Property" Entrepreneurial Podcast w/ Brian Zheng

My experience is, always, intellectual property protection. When you have a piece of intellectual property & a protection, that gives you a lot more leverage.   To negotiate a market share. To negotiate cause of production. To also carve out your own niche.   That gives you an opportunity to slow down your competition, or to fence out the knock-offs, the copycats, or infringers.   If there is an opportunity, if there is creativity, try to file legal protection.