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Proud Sponsor: Reclaiming the Narrative for Higher Education episode artwork

EPISODE · Apr 10, 2025 · 39 MIN

Proud Sponsor: Reclaiming the Narrative for Higher Education

from Higher Voltage · host Volt

Kevin Tyler speaks with Tam Powell and Gary Mueller of BVK and Serve Marketing about the Proud Sponsor Campaign, a bold national initiative to reframe the public conversation around higher education. They explore why the value of college extends far beyond degrees, how the campaign uses research-backed messaging to spark curiosity and pride, and why collective action, not individual heroism, is the path forward. If you care about the future of higher ed, this one’s for you.  

What this episode covers

Kevin Tyler speaks with Tam Powell and Gary Mueller of BVK and Serve Marketing about the Proud Sponsor Campaign, a bold national initiative to reframe the public conversation around higher education. They explore why the value of college extends far beyond degrees, how the campaign uses research-backed messaging to spark curiosity and pride, and why collective action, not individual heroism, is the path forward. If you care about the future of higher ed, this one’s for you.

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Proud Sponsor: Reclaiming the Narrative for Higher Education

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Frequently Asked Questions

How long is this episode of Higher Voltage?

This episode is 39 minutes long.

When was this Higher Voltage episode published?

This episode was published on April 10, 2025.

What is this episode about?

Kevin Tyler speaks with Tam Powell and Gary Mueller of BVK and Serve Marketing about the Proud Sponsor Campaign, a bold national initiative to reframe the public conversation around higher education. They explore why the value of college extends far...

Is there a transcript available for this episode?

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