Proven Three-Step Formula For Lead-Generating Content episode artwork

EPISODE · Sep 15, 2025 · 21 MIN

Proven Three-Step Formula For Lead-Generating Content

from Financial Advisor Marketing Podcast

What if you have a simple, proven, and reliable formula for creating content that generates high-quality leads? Do you think you'd be able to make more money, create more freedom (to spend however you see fit), and grow less overwhelmed by the difficulty of growing your business? Well, there's only one way to find out: I get tactical in today's show, and reveal a proven three-step formula for lead-generating content. If you can't create better content that's more effective at driving leads to set appointments with you after listening to today's show, there's a deeper threat to your business.  Listen now. Show highlights include: How financial advisors subconsciously sabotage their business's success without realizing it (and the only way I've discovered to prevent this from happening to your business) (5:35)  The "3S" content creation formula that's as simple as it is effective at filling your calendar with high-quality appointments (5:49)  How creating content around fictional characters can actually fill your calendar with more real leads than real characters and clients can (and it doesn't violate any compliance laws) (6:47)  The persuasion trick to make your prospective clients see themselves in any story you tell - even completely made-up stories (8:19)  How to segue into a pitch for your financial services without coming across salesy or like an amateur marketer (11:39)  3 examples of how financial advisors can follow this proven three-step content creation formula and get high-quality leads by next week (12:21)  Since you listen to this podcast, I want to give you a gift:  If you subscribe to the Inner Circle Newsletter, I'll send you a collection of seven "objection busting" and copyright free emails, personally written by me, that you can use right away to begin getting more clients. Sign up here: https://TheAdvisorCoach.com/Coaching. Then, let me know you subscribed, and I will reply back with a link where you can download them for free. 

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