Publicis Singapore’s Ci En Lee on TikTok’s US Fate amid Trump’s Tariffs, 'Woke' Marketing, and DeepSeek’s Position in the AI Race

from The MadTech Podcast · host ExchangeWire

In this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by CEO Rachel Smith and Ci En Lee, media strategist at Publicis Singapore to discuss the latest in the ad tech and marketing landscapes. They examine the latest with the TikTok US ban amidst Trump’s tariffs, the impact ‘woke’ marketing, and DeepSeek’s current position in the global AI race. Hear more from Ci En Lee at ATS Singapore - tickets available now!

Episode metadata supplied by the publisher feed · Published Apr 11, 2025

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Publicis Singapore’s Ci En Lee on TikTok’s US Fate amid Trump’s Tariffs, 'Woke' Marketing, and DeepSeek’s Position in the AI Race

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