Publicise CSR carefully to avoid accusations of 'greenwashing'

from CambridgeJBS · host CambridgeJBS

A fresh study into corporate social responsibility by Dr Stelios Zyglidopoulos and his fellow researchers outlines the risks companies face if accused of 'greenwashing' by using environmentalism or green credentials to claim that their policies and products are environmentally friendly.

Episode metadata supplied by the publisher feed · Published Jun 25, 2013

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Publicise CSR carefully to avoid accusations of 'greenwashing'

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