Publicist Mickey Mikkelson talks about branding, hard work and amazing authors S2 EPS 27

Mickey Mikkelson is the founder of Creative Edge Publicity. He shares: Publicists do not have a magic wand How to be marketable Leave the ego at the door What's up next for Creative Edge Publicity BIO In 2006, he began his work in the literary and bookseller industry as the Special Events Manager for Chapters/Indigo, Canada’s largest bookstore chain, in St. Albert, Alberta.  Ten years later, he formed Creative Edge Publicity, an aggressive publicity firm that specializes in advocating for both traditional and independent artists. Since founding Creative Edge, Mickey has signed some of the top talents in the literary industry, including multiple-award-winning authors, New York Times and USA Today bestselling authors, and successful indie authors, many of whom have become international bestselling authors while working within the Creative Edge brand. To learn more about what Mickey can offer authors from all levels of experience, visit Creative Edge Publicity To learn more about your Host, Kim Lengling, visit  www.kimlenglingauthor.com