EPISODE · Dec 18, 2022 · 10 MIN
Purpose-Driven SEO -- Dale Bertrand // Fire&Spark
from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Dale Bertrand, President of Fire&Spark, talks about technical changes that impact your SEO performance. Securing a spot at the top of the search results isn’t just about optimizing product and category pages. For eCommerce sites, building domain authority boils down to purpose-driven SEO campaigns that align with your brand and enable content partnership outreach opportunities. Today, Dale discusses purpose-driven SEO. Show NotesConnect With: Dale Bertrand: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What this episode covers
Dale Bertrand, President of Fire&Spark, discusses purpose driven SEO.
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Purpose-Driven SEO -- Dale Bertrand // Fire&Spark
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