Purpose Meets Profit: Lessons from the Nonprofit World for Business Growth

In this episode, Brandon Smith and Aleisa Howell explore what the nonprofit world can teach us about redefining success beyond just revenue and margins. Aleisa shares surprising insights on how impact-focused metrics, mission-aligned financial strategies, and values-driven leadership can unlock sustainable business growth. Whether you're a business owner or leader, you'll walk away with practical ways to measure what truly matters without sacrificing profitability.About Our GuestAleisa Howell is a Partner with Mauldin & Jenkins, LLC, who specializes in the not-for-profit and governmental practice. She serves on the Georgia Society of CPA's Not-For-Profit Task Force and as a technical reviewer and committee member for the National Government Finance Officers Association (GFOA) in the CAFR certificate of excellence in financial reporting program.About Our HostBrandon Smith, CPA, is a Partner based in the Atlanta office and the Advisory Practice Leader.Learn more about our Nonprofit services here: https://www.mjcpa.com/industries/nonprofits/