Purpose Under Pressure • Finding The Words

Twenty-one years ago, when I started my first communications firm, a mentor offered a warning I’ll never forget: “Starting a firm focused on nonprofits is bound to fail. There won’t be enough work to sustain you.”Twenty-one years later, and we’re still here.This short-form episode is part of the Finding The Words column, a series published every Wednesday that delivers a dose of communication insights directly to your inbox. If you like what you read, we hope you’ll subscribe to ensure you receive this each week. (00:00) - Welcome to Mission Forward _____This episode is supported by The Johnson Foundation at Wingspread. At their Frank Lloyd Wright–designed campus, Wingspread brings leaders and communities together to turn dialogue into action. Learn more at johnsonfdn.org or wingspread.com.This episode is also brought to you by Positively Partners. When HR starts to slow down your mission, it’s time for a better solution. Positively HR is the fully outsourced HR partner that understands nonprofits—and acts like part of your team. Learn more at PositivelyPartners.org.