EPISODE · Jun 21, 2019 · 34 MIN
Push Notifications & Owned Commerce Models
from The Publisher Lab · host The Publisher Lab
Tyler and Shelby are joined by John Cole to discuss how publishers are using push notifications and desktop web notifications to engage with users. They also talk about how many media companies have started to launch, acquire, and license new brands with a recent pivot to owned commerce models as an alternative to subscription models.
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Push Notifications & Owned Commerce Models
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