EPISODE · Nov 10, 2025 · 32 MIN
Putting the Product Imagery Lifecycle in Hyperdrive, with Preet Singh, Founder and CEO at Imagine.io
from Unpacking the Digital Shelf · host Digital Shelf Institute
The proven power of quantity and quality of digital imagery in the shopping journey is only going to increase in an era of agentic commerce. But meeting that moment requires a much more automated, scalable, and timely process for managing that product imagery lifecycle. Preet Singh, Founder and CEO at Imagine.io, is a strong advocate of the need to compress and combine the product development and imagery development processes to get products to market faster with all the imagery needed to inspire, convince, and convert for any use case and conversation.
What this episode covers
The proven power of quantity and quality of digital imagery in the shopping journey is only going to increase in an era of agentic commerce. But meeting that moment requires a much more automated, scalable, and timely process for managing that product imagery lifecycle. Preet Singh, Founder and CEO at Imagine.io, is a strong advocate of the need to compress and combine the product development and imagery development processes to get products to market faster with all the imagery needed to inspire, convince, and convert for any use case and conversation.
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Putting the Product Imagery Lifecycle in Hyperdrive, with Preet Singh, Founder and CEO at Imagine.io
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