Q+A: Only 27% of work actually matters - here’s the fix

Australian businesses are under pressure — rising costs, tighter margins and the push to adopt AI.But many companies may be trying to solve the wrong problem - Instead of focusing on roles, they should be focusing on tasks, because much of the work being done today is unnecessary, duplicated, or simply too expensive. Jarra Borman is the Director of Strategy at consultancy Outrun Global. He speaks to Sean Aylmer about why businesses are “tanking their own capacity”, why employees spend just 27% of their time on skilled work, and how a simple shift in thinking can unlock major productivity gains.To find out more, Outrun's new guide: The Top 10 Tasks to Optimise for the Biggest Impact is available here.Outrun Global is a supporter of Fear & Greed.Find out more: https://fearandgreed.com.au/See omnystudio.com/listener for privacy information.