Q2 Creator Reset: Content Strategy, Email, Substack, and What’s Changing Now

This week, we’re covering a lot. We’re talking about what’s actually changing for creators right now and how to approach Q2 with more clarity.Inside this episode, we discuss:Apple Podcasts adding video and what that means for podcast strategywhy creators need more than one platformwhat worked for us in Q1 and what didn’tusing Instagram and niche email segments to drive traffic and engagementhow to think about YouTube and blog content togetherexperimenting with Substack Notes as a promotional toolmaking email feel simpler, more consistent, and less boringwhy onboarding and list hygiene matter for deliverabilityhow to plan your blog content without overplanning yourself into a cornershiny object syndrome, pivots, and giving yourself room to adjustGoogle updates, AI content, and why depth matters more than surface-level content nowWatch the video: https://youtube.com/live/jszbZpzbfn4TIMESTAMPS 00:00 Welcome and Agenda 00:53 Apple Video Podcasts 04:59 Video Strategy for Creators 06:29 Q1 Wins and Fails 11:50 YouTube to Blog Traffic 17:00 Substack Notes Experiment 24:31 Substack Setup and Limits 28:10 Email Planning and Deliverability 37:31 Blog Planning Question 37:47 Themes and Buckets 39:48 Quarterly Planning Rhythm 42:04 Baseline and Community 43:50 April Content Calendar 47:14 Update and Publish Ahead 48:52 Creative Trend Angles 50:04 Shiny Object Syndrome 53:05 Grace and Come Back 58:43 Google Update Depth 01:10:54 Evergreen Rabbit Holes 01:13:38 Video Content Wins 01:14:36 Wrap and Next Week👇 JOIN THE FIX YOUR BRAND CHALLENGE:https://youtu.be/M8ZPlEzd_90💼 ABOUT THE BRANDING FIX:We're two solo bloggers documenting how we rebuild and future-proof our content and brand.🔔 New videos every Friday! Live co-working every Monday at 10am EST.🎧 Also available wherever you get your podcasts.Visit our website: https://www.thebrandingfix.comFREEBIES TO GET STARTED:- Get 15 Free Brand Boards: https://thebrandingfix.myflodesk.com/branding-boards- Get 3 Free Lightroom Presets: https://thebrandingfix.myflodesk.com/u860o8ig3hSubscribe for more branding tips: https://www.youtube.com/@thebrandingfix?sub_confirmation=1