Q&A episode artwork

EPISODE · Mar 11, 2024 · 37 MIN

Q&A

from Business Casual · host Matt Giovanisci

Answering three questions today, I explore the overlap between Swim University’s info products and e-commerce business, the future of Brew Cabin, and a topic I wish people would ask me about. Discussing Swim University, I explain how SEO drives leads, while email marketing and cross-selling between courses and chemicals generate most sales. Reflecting on Brew Cabin, I share my passion for homebrewing and the potential for future content focused on personal projects. Lastly, I express a desire for more questions about my work process, sharing my enthusiasm for discussing the behind-the-scenes aspects of my projects.

Answering three questions today, I explore the overlap between Swim University’s info products and e-commerce business, the future of Brew Cabin, and a topic I wish people would ask me about. Discussing Swim University, I explain how SEO drives leads, while email marketing and cross-selling between courses and chemicals generate most sales. Reflecting on Brew Cabin, I share my passion for homebrewing and the potential for future content focused on personal projects. Lastly, I express a desire for more questions about my work process, sharing my enthusiasm for discussing the behind-the-scenes aspects of my projects.

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Q&A

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How long is this episode of Business Casual?

This episode is 37 minutes long.

When was this Business Casual episode published?

This episode was published on March 11, 2024.

What is this episode about?

Answering three questions today, I explore the overlap between Swim University’s info products and e-commerce business, the future of Brew Cabin, and a topic I wish people would ask me about. Discussing Swim University, I explain how SEO drives...

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