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¿Qué es 'Behavioral Economics'? episode artwork

EPISODE · Jun 18, 2018 · 31 MIN

¿Qué es 'Behavioral Economics'?

from BBVA Blink · host BBVA Podcast

El capítulo de esta semana de Blink, el podcast de BBVA, lo vamos a dedicar a la economía conductual más conocida por su nombre en inglés, 'Behavioral Economics'. Cada día, millones de personas toman pequeñas decisiones que afectan a su bolsillo y al panorama financiero global. Y muchas veces lo hacen sin demasiadas reflexiones lo que les lleva a elegir opciones irracionales. Para evitarlo la economía conductual incorpora ciencias como la psicología o la sociología en el terreno de la economía y desarrolla soluciones que ayudan a las personas a mejorar sus decisiones de manera totalmente libre. Para saber más acerca de esta apasionante materia hemos hablado con dos expertos de BBVA en 'Behavioral Economics': Álvaro Gaviño y Enrique Belenguer.

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¿Qué es 'Behavioral Economics'?

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This episode is 31 minutes long.

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This episode was published on June 18, 2018.

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El capítulo de esta semana de Blink, el podcast de BBVA, lo vamos a dedicar a la economía conductual más conocida por su nombre en inglés, 'Behavioral Economics'. Cada día, millones de personas toman pequeñas decisiones que afectan a su bolsillo y...

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